{"id":2478,"date":"2020-05-02T05:18:55","date_gmt":"2020-05-02T05:18:55","guid":{"rendered":"https:\/\/www.digital-web-services.com\/?p=2478"},"modified":"2020-05-02T08:10:50","modified_gmt":"2020-05-02T08:10:50","slug":"how-to-use-twitter-to-grow-your-business","status":"publish","type":"post","link":"https:\/\/www.digital-web-services.com\/how-to-use-twitter-to-grow-your-business.html","title":{"rendered":"How to Use Twitter to Grow Your Business"},"content":{"rendered":"<p style=\"text-align: justify;\">In recent times, the popularity of Twitter has skyrocketed and it has turned out to be the most adored social media platform.<\/p>\n<p style=\"text-align: justify;\">Do you wish to regularly tweet your ideas, services, and products of your business?<\/p>\n<p style=\"text-align: justify;\">Do you want to see more traffic from Twitter?<\/p>\n<p style=\"text-align: justify;\">If yes, then we have a quick guide ready for you on <a href=\"https:\/\/www.digital-web-services.com\/how-to-use-twitter-to-grow-your-business.html\">how to use Twitter to grow your business<\/a>.<\/p>\n<p style=\"text-align: justify;\">Let&#8217;s begin!<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_58 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\" role=\"button\"><label for=\"item-65658fd329a16\" ><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input aria-label=\"Toggle\" aria-label=\"item-65658fd329a16\"  type=\"checkbox\" id=\"item-65658fd329a16\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.digital-web-services.com\/how-to-use-twitter-to-grow-your-business.html\/#1_Always_know_your_goals\" title=\"1. Always know your goals\">1. Always know your goals<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.digital-web-services.com\/how-to-use-twitter-to-grow-your-business.html\/#2_Make_the_best_impression_using_your_Twitter_Profile\" title=\"2. Make the best impression using your Twitter Profile\">2. Make the best impression using your Twitter Profile<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.digital-web-services.com\/how-to-use-twitter-to-grow-your-business.html\/#3_Use_Twitter_Advertisements_to_Target_your_followers\" title=\"3. Use Twitter Advertisements to Target your followers\">3. Use Twitter Advertisements to Target your followers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.digital-web-services.com\/how-to-use-twitter-to-grow-your-business.html\/#4_Run_Random_Contest_on_Twitter\" title=\"4. Run Random Contest on Twitter\">4. Run Random Contest on Twitter<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.digital-web-services.com\/how-to-use-twitter-to-grow-your-business.html\/#5_Always_schedule_your_Tweets\" title=\"5. Always schedule your Tweets\">5. Always schedule your Tweets<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.digital-web-services.com\/how-to-use-twitter-to-grow-your-business.html\/#6_Monitor_your_brand\" title=\"6. Monitor your brand\">6. Monitor your brand<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.digital-web-services.com\/how-to-use-twitter-to-grow-your-business.html\/#7_Twitter_video\" title=\"7. Twitter video\">7. Twitter video<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.digital-web-services.com\/how-to-use-twitter-to-grow-your-business.html\/#8_Use_multimedia_to_drive_more_engagement\" title=\"8. Use multimedia to drive more engagement\">8. Use multimedia to drive more engagement<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.digital-web-services.com\/how-to-use-twitter-to-grow-your-business.html\/#Images\" title=\"Images\">Images<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.digital-web-services.com\/how-to-use-twitter-to-grow-your-business.html\/#GIFs\" title=\"GIFs\">GIFs<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.digital-web-services.com\/how-to-use-twitter-to-grow-your-business.html\/#Conclusion\" title=\"Conclusion\">Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"1_Always_know_your_goals\"><\/span><strong>1. Always know your goals<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">Tried different marketing strategies on Twitter yet no positive response?<\/p>\n<p style=\"text-align: justify;\">Constantly tweeting on Twitter would not make any difference unless you make and follow a business growth plan.<\/p>\n<p style=\"text-align: justify;\">One of the biggest marketing challenges of business is to generate traffic. Every marketer faces different challenges but the goal remains the same i.e generate traffic. You need to find the right technology and apply best practices that will help in the growth of your business.<\/p>\n<p style=\"text-align: justify;\">With more dedication, you can turn your Twitter account can change into a lead generation tool for your business. You can optimize your <a href=\"https:\/\/nexuses.in\/ultimate-guide-b2b-twitter-marketing\/\" target=\"_blank\" rel=\"noopener nofollow noreferrer\">Twitter marketing strategies<\/a> to maximize revenue.<\/p>\n<p style=\"text-align: justify;\">Set goals and once you are done setting goals choose the best ways to use Twitter and accomplish them.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2489 aligncenter\" src=\"https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Always-know-your-goals.png\" alt=\"Always know your goals\" width=\"318\" height=\"158\" srcset=\"https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Always-know-your-goals.png 318w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Always-know-your-goals-300x149.png 300w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Always-know-your-goals-1024x509.png 1024w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Always-know-your-goals-767x381.png 767w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Always-know-your-goals-1536x763.png 1536w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Always-know-your-goals-2048x1018.png 2048w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Always-know-your-goals-788x391.png 788w\" sizes=\"(max-width: 318px) 100vw, 318px\" \/><\/p>\n<h3><\/h3>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"2_Make_the_best_impression_using_your_Twitter_Profile\"><\/span><strong>2. Make the best impression using your Twitter Profile<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">People tend to <a href=\"https:\/\/www.digital-web-services.com\/social-media-marketing-for-businesses.html\">judge your business on social platforms<\/a>. There is a saying that &#8220;The first impression is the last impression&#8221; therefore a creative \u2018first impression\u2019 is essential for your Twitter account. Your profile should focus on the deliverables which will earn recognition, respect, and much-needed attention. Remember to be professional while creating the profile.<\/p>\n<ul style=\"text-align: justify;\">\n<li>Write briefly about your business, services, and products<\/li>\n<li>Add good images<\/li>\n<li>Use your business blogs<\/li>\n<li>Add logo<\/li>\n<li>Follow and interact with relevant people\/business<\/li>\n<\/ul>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"3_Use_Twitter_Advertisements_to_Target_your_followers\"><\/span><strong>3. Use Twitter Advertisements to Target your followers<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">Twitter Advertisements are mainly created to focus on the new prospects who are not your followers.<\/p>\n<p style=\"text-align: justify;\"><strong>Promoted Tweets<\/strong> \u2013 these are regular posts, which will be displayed to an audience who are not following you.<\/p>\n<p style=\"text-align: justify;\"><strong>Promoted Accounts<\/strong> \u2013 You can get many followers though promoted accounts since it always stays in the spotlight and reaches the timelines of targeted users.<\/p>\n<p style=\"text-align: justify;\"><strong>Promoted Trends<\/strong> \u2013 Trending topics mostly appear on your dashboard. You can pay and promote a hashtag and this is becoming popular slowly.<\/p>\n<p style=\"text-align: justify;\">You can use different types of advertisement campaigns on Twitter as per your needs and budget.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2487 aligncenter\" src=\"https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Use-Twitter-Advertisements-to-Target-your-followers.jpg\" alt=\"Use Twitter Advertisements to Target your followers\" width=\"600\" height=\"180\" srcset=\"https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Use-Twitter-Advertisements-to-Target-your-followers.jpg 600w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Use-Twitter-Advertisements-to-Target-your-followers-300x90.jpg 300w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Use-Twitter-Advertisements-to-Target-your-followers-1024x307.jpg 1024w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Use-Twitter-Advertisements-to-Target-your-followers-767x230.jpg 767w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Use-Twitter-Advertisements-to-Target-your-followers-1536x461.jpg 1536w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Use-Twitter-Advertisements-to-Target-your-followers-2048x614.jpg 2048w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Use-Twitter-Advertisements-to-Target-your-followers-788x236.jpg 788w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"4_Run_Random_Contest_on_Twitter\"><\/span><strong>4. Run Random Contest on Twitter<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">You can just run random content on Twitter and convert your audience into customers. You need to select the contest you want to run then create and promote the contest. The prizes for the contest should be related to your business, that way you can promote your business too. <a href=\"https:\/\/nexuses.in\/\">Growth marketing agency <\/a>uses this tactic mostly to promote their client&#8217;s business.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2485 aligncenter\" src=\"https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Run-Random-Contest-on-Twitter.png\" alt=\"\" width=\"610\" height=\"285\" srcset=\"https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Run-Random-Contest-on-Twitter.png 610w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Run-Random-Contest-on-Twitter-300x140.png 300w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Run-Random-Contest-on-Twitter-1024x478.png 1024w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Run-Random-Contest-on-Twitter-766x358.png 766w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Run-Random-Contest-on-Twitter-1536x718.png 1536w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Run-Random-Contest-on-Twitter-2048x957.png 2048w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Run-Random-Contest-on-Twitter-788x368.png 788w\" sizes=\"(max-width: 610px) 100vw, 610px\" \/><\/p>\n<h3><\/h3>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"5_Always_schedule_your_Tweets\"><\/span><strong>5. Always schedule your Tweets<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">Once you start building your followers, you must keep them engaged regularly. Follow a posting schedule and keep tweeting on a regular basis. Share your message periodically when most of your followers are active. You must always retweet the contents to bring in more traffic.<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"6_Monitor_your_brand\"><\/span><strong>6. Monitor your brand<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">Social listening allows you to create the type of content your followers actually want or desire. Come up with new ideas and suggestions based on industry trends. Always try to improve your customer experience by interacting directly with customers and use your strategy to fit your audience&#8217;s needs.<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"7_Twitter_video\"><\/span><strong>7. Twitter video<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">Video is becoming popular in the content world and digital marketers are increasing their video content. Twitter is not the first thing you think of when contemplating video marketing generally but there are several options for using videos on the platform. One is normal videos. This feature lets you record videos i.e up to 140 seconds and upload them to Twitter. Another option is Periscope, which is a live-streaming service that Twitter has. Your live streams show up on the feeds of your Twitter followers.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-2484\" src=\"https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Twitter-video.jpg\" alt=\"Twitter video\" width=\"800\" height=\"448\" srcset=\"https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Twitter-video.jpg 800w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Twitter-video-300x168.jpg 300w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Twitter-video-1024x573.jpg 1024w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Twitter-video-768x430.jpg 768w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Twitter-video-1536x860.jpg 1536w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Twitter-video-2048x1147.jpg 2048w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/Twitter-video-788x441.jpg 788w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"8_Use_multimedia_to_drive_more_engagement\"><\/span><strong>8. Use multimedia to drive more engagement<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">The effectiveness of multimedia continues to rise on social media. A survey of Twitter users found that the majority feels that images and other multimedia are better than just reading words. Why not offer your followers more of what they are asking for?<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Images\"><\/span><strong>Images<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">Include relevant images to catch the attention of your community and encourage engagement. If you are sharing photos of people, you can tag up to 10 people per image. Go ahead utilize it to the fullest extent.<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"GIFs\"><\/span><strong>GIFs<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">With users sharing over millions of GIFs, they have become a great option for adding some relevant fun to your tweets.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-2482\" src=\"https:\/\/www.digital-web-services.com\/wp-content\/uploads\/gif.png\" alt=\"Sharing GIF on Twitter\" width=\"1000\" height=\"800\" srcset=\"https:\/\/www.digital-web-services.com\/wp-content\/uploads\/gif.png 1000w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/gif-300x240.png 300w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/gif-1024x819.png 1024w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/gif-768x614.png 768w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/gif-1536x1229.png 1536w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/gif-2048x1638.png 2048w, https:\/\/www.digital-web-services.com\/wp-content\/uploads\/gif-788x630.png 788w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<h1 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><strong>Conclusion<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p style=\"text-align: justify;\">Whatever you set your goals to be, there is no question Twitter can be a powerful tool to help you achieve them.<\/p>\n<p style=\"text-align: justify;\">Twitter is the most valuable tool for any marketer looking to increase their brand awareness, lead generation, and customer service. The biggest question still remains is how will businesses use the platform effectively. Look through the strategies listed here and select one or more that would best suit your business.<\/p>\n<p style=\"text-align: justify;\">\n","protected":false},"excerpt":{"rendered":"<p>In recent times, the popularity of Twitter has skyrocketed and it has turned out to be the most adored social media platform. Do you wish to regularly tweet your ideas, services, and products of your business? Do you want to see more traffic from Twitter? If yes, then we have a quick guide ready for [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2479,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","footnotes":""},"categories":[16],"tags":[],"offerexpiration":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Use Twitter to Grow Your Business &amp; Social Media Platform - DWS<\/title>\n<meta name=\"description\" content=\"Know: how to use Twitter to grow your business and improve your marketing strategies. 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