{"id":3801,"date":"2020-07-13T03:52:12","date_gmt":"2020-07-13T03:52:12","guid":{"rendered":"https:\/\/www.digital-web-services.com\/?p=3801"},"modified":"2021-08-13T10:33:01","modified_gmt":"2021-08-13T10:33:01","slug":"why-your-business-needs-a-mobile-app-during-this-pandemic","status":"publish","type":"post","link":"https:\/\/www.digital-web-services.com\/why-your-business-needs-a-mobile-app-during-this-pandemic.html","title":{"rendered":"Why Your Business Needs a Mobile App During This Pandemic"},"content":{"rendered":"<p style=\"text-align: justify;\">As might be expected, the CoViD-19 pandemic has dramatically changed the business landscape worldwide. It is no longer enough that you have a professional-looking corporate site you built through outsourcing to a <a href=\"https:\/\/www.myoptimind.com\/web-design-company-philippines\/\" target=\"_blank\" rel=\"noopener noreferrer\">web design company in the Philippines<\/a>. What matters more today is connecting with the target audience through a mobile app.<\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/www.myoptimind.com\/mobile-app-developer-philippines\/\" target=\"_blank\" rel=\"noopener nofollow noreferrer\">Mobile app development services<\/a> are on a roll. The companies worldwide have realized that one way to pandemic-proof their business is by implementing a mobile strategy, reaching their customers whenever and wherever.<\/p>\n<p style=\"text-align: justify;\">If you are a business owner who thought ahead and invested in a mobile app long ago, good for you. You are now reaping the benefits of your investment, considering that mobile app development is not cheap.<\/p>\n<p style=\"text-align: justify;\">Based on the current trends, the mobile app market will continue to grow and explode. Consumers spend a record high using mobile apps in the first quarter of 2020, <a href=\"https:\/\/techcrunch.com\/2020\/04\/02\/consumers-spent-record-23-4-billion-on-apps-in-q1-2020-thanks-to-being-stuck-indoors\/\" target=\"_blank\" rel=\"noopener nofollow noreferrer\">spending up to $23.4 billion on apps<\/a> since they are staying home while also navigating the new normal.<\/p>\n<p style=\"text-align: justify;\">About 31 billion app downloads occurred in this timeframe, up by 15% compared with the fourth quarter of 2019.<\/p>\n<p style=\"text-align: justify;\">If you are contemplating the idea of having a mobile app, you should.<\/p>\n<p style=\"text-align: justify;\">Why a mobile app, you might ask. Below are the reasons.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_58 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\" role=\"button\"><label for=\"item-65657d546ad54\" ><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input aria-label=\"Toggle\" aria-label=\"item-65657d546ad54\"  type=\"checkbox\" id=\"item-65657d546ad54\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.digital-web-services.com\/why-your-business-needs-a-mobile-app-during-this-pandemic.html\/#Reasons_why_your_business_must_invest_in_mobile_app_development\" title=\"Reasons why your business must invest in mobile app development\">Reasons why your business must invest in mobile app development<\/a><ul class='ez-toc-list-level-4'><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.digital-web-services.com\/why-your-business-needs-a-mobile-app-during-this-pandemic.html\/#1_Mobile_is_the_customers_preferred_channel\" title=\"1) Mobile is the customers\u2019 preferred channel\">1) Mobile is the customers\u2019 preferred channel<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.digital-web-services.com\/why-your-business-needs-a-mobile-app-during-this-pandemic.html\/#2_A_mobile_app_enhances_the_online_experience\" title=\"2) A mobile app enhances the online experience\">2) A mobile app enhances the online experience<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.digital-web-services.com\/why-your-business-needs-a-mobile-app-during-this-pandemic.html\/#3_A_mobile_strategy_can_keep_the_business_afloat\" title=\"3) A mobile strategy can keep the business afloat\">3) A mobile strategy can keep the business afloat<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.digital-web-services.com\/why-your-business-needs-a-mobile-app-during-this-pandemic.html\/#Overcoming_the_challenges_of_mobile_app_development\" title=\"Overcoming the challenges of mobile app development\">Overcoming the challenges of mobile app development<\/a><ul class='ez-toc-list-level-4'><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.digital-web-services.com\/why-your-business-needs-a-mobile-app-during-this-pandemic.html\/#A_fragmented_mobile_marketing_approach\" title=\"A fragmented mobile marketing approach\">A fragmented mobile marketing approach<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.digital-web-services.com\/why-your-business-needs-a-mobile-app-during-this-pandemic.html\/#The_development_stage_requires_time\" title=\"The development stage requires time\">The development stage requires time<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.digital-web-services.com\/why-your-business-needs-a-mobile-app-during-this-pandemic.html\/#Talented_app_developers_are_scarce\" title=\"Talented app developers are scarce\">Talented app developers are scarce<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Reasons_why_your_business_must_invest_in_mobile_app_development\"><\/span><strong>Reasons why your business must invest in mobile app development<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<h4 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"1_Mobile_is_the_customers_preferred_channel\"><\/span><strong>1) Mobile is the customers\u2019 preferred channel<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p style=\"text-align: justify;\">People stay at home as part of the lockdown protocol. So there is no other way to communicate or shop for the things they need than through the Internet. Therefore, mobile is at the forefront of interactions while also accommodating the needs of the consumers. This is a convenient time to come up with a reliable mobile application that delivers the best results to the consumers.<\/p>\n<h4 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"2_A_mobile_app_enhances_the_online_experience\"><\/span><strong>2) A mobile app enhances the online experience<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p style=\"text-align: justify;\">Whether shopping for essentials or paying the bills, a mobile app can help the consumers accomplish what they need to do at the confines of their homes. These are relevant interactions that are made possible by various functions and features of the mobile app. Every consumer needs to continue doing things they do before the lockdown with minimized disruption. This also gives them hope that life goes on.<\/p>\n<h4 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"3_A_mobile_strategy_can_keep_the_business_afloat\"><\/span><strong>3) A mobile strategy can keep the business afloat<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p style=\"text-align: justify;\">With all the above, a mobile plan could be the most critical strategy to stay in business. Even when you have a healthy cash flow before the lockdown, you\u2019ve already exhausted the emergency fund three months into the pandemic. Such a strategy is a way to provide value to your customers, so they continue doing business with you.<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Overcoming_the_challenges_of_mobile_app_development\"><\/span><strong>Overcoming the challenges of mobile app development<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">This is not to invalidate your concerns or skepticisms about <a href=\"https:\/\/www.digital-web-services.com\/why-your-business-needs-a-mobile-app-during-this-pandemic.html\">developing a mobile app during the pandemic <\/a>because those are legit\u2014the mobile app costs, most specifically. However, know that there are solutions to whatever issues you are facing.<\/p>\n<ul style=\"text-align: justify;\">\n<li>\n<h4><span class=\"ez-toc-section\" id=\"A_fragmented_mobile_marketing_approach\"><\/span><strong>A fragmented mobile marketing approach<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Indeed, not all companies have a clear cut mobile strategy. Most of them have a highly fragmented mobile approach, especially now that the marketing budget is being cut down.<\/p>\n<p style=\"text-align: justify;\"><strong><em>Solution:<\/em><\/strong> At this point, the business case for a mobile app has already been established. The next best thing is to fund the mobile app development, looking at it from a cost-benefit analysis.<\/p>\n<p style=\"text-align: justify;\">Again, as noted above, the entire development process has a hefty price tag. You want to be sure that everyone in the company, particularly the C-suite and other decision-makers, is on the same page regarding how a mobile strategy may contribute to the operation.<\/p>\n<p style=\"text-align: justify;\">As the business owner, your concern should be determining which platform (iOS, Android, hybrid, progressive web apps (PWAs) to use. You want to choose the platform that is both robust and scalable.<\/p>\n<ul style=\"text-align: justify;\">\n<li>\n<h4><span class=\"ez-toc-section\" id=\"The_development_stage_requires_time\"><\/span><strong>The development stage requires time<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">A mobile application takes at least three months to build. Updates must also be released at least every month. It means that if the company would experience a backlog in-app updates if it fails to deliver the expected updates.<\/p>\n<p style=\"text-align: justify;\"><strong><em>Solution: <\/em><\/strong>Mobile app development indeed requires several stages and enough time to cover all these. However, there is a reason why you should select a highly scalable platform. So that it may accommodate any changes in specifications along the way.<\/p>\n<p style=\"text-align: justify;\">App developers make use of continuous integration or continuous development tools. They can help in accelerating both the pace and frequency of mobile app delivery.<\/p>\n<p style=\"text-align: justify;\">While at it, you need to find a mobile app development services provider that can deliver the app in as little as six weeks. You need to list down the essential functions and features of the mobile app that the developers can build upon as they course through the stages.<\/p>\n<ul style=\"text-align: justify;\">\n<li>\n<h4><span class=\"ez-toc-section\" id=\"Talented_app_developers_are_scarce\"><\/span><strong>Talented app developers are scarce<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Access to the right developers is an actual constraint that no company should take lightly. Not all mobile app development companies are created equal\u2014some are more experienced while some have particular expertise.<\/p>\n<p style=\"text-align: justify;\"><strong><em>Solution:<\/em><\/strong> You need to be flexible with your options too. You can hire a local app developer or tap the services of a freelancer developer abroad. These are just two of your options, though.<\/p>\n<p style=\"text-align: justify;\">Online is a plethora of providers that you can choose from. Google is your best ally not just in terms of what services are available, but also in gauging their reliability and reputation by doing a bit of checking of their website especially their portfolio, social pages, reviews or testimonies from previous customers, etc. Do your research before you approach any company on your shortlist.<\/p>\n<p style=\"text-align: justify;\">Whichever developer or development company you choose, it must be proficient in leveraging the power of the available tools and technologies to streamline the entire <a href=\"https:\/\/www.digital-web-services.com\/hire-the-best-outsourcing-mobile-app-developer.html\">mobile app development<\/a> process. This could be the only way to deliver a bug-free, clean-code mobile app.<\/p>\n<p style=\"text-align: justify;\">It is not yet too late\u2014today presents an opportunity to start planning your mobile strategy beginning with a mobile app. If connecting with the virtual consumers is the new normal, then so be it. You cannot let the coronavirus beat you\u2014beat CoViD-19 instead.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As might be expected, the CoViD-19 pandemic has dramatically changed the business landscape worldwide. It is no longer enough that you have a professional-looking corporate site you built through outsourcing to a web design company in the Philippines. What matters more today is connecting with the target audience through a mobile app. Mobile app development [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3803,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","footnotes":""},"categories":[19,51],"tags":[],"offerexpiration":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why Your Business Needs a Mobile App During This Pandemic - DWS<\/title>\n<meta name=\"description\" content=\"Let&#039;s know the reasons about why your business needs a mobile App during this coronavirus (COVID-19) pandemic to enhance your marketing strategy.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.digital-web-services.com\/why-your-business-needs-a-mobile-app-during-this-pandemic.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Your Business Needs a Mobile App During This Pandemic - 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