{"id":7342,"date":"2021-05-22T04:45:36","date_gmt":"2021-05-22T04:45:36","guid":{"rendered":"https:\/\/www.digital-web-services.com\/?p=7342"},"modified":"2022-06-04T03:32:23","modified_gmt":"2022-06-04T03:32:23","slug":"3-ways-to-shore-up-your-websites-internal-linking-strategy","status":"publish","type":"post","link":"https:\/\/www.digital-web-services.com\/3-ways-to-shore-up-your-websites-internal-linking-strategy.html","title":{"rendered":"3 Ways to Shore up Your Website\u2019s Internal Linking Strategy"},"content":{"rendered":"<p style=\"text-align: justify;\">Great content and having inbound links are critical <a href=\"https:\/\/www.digital-web-services.com\/how-your-seo-strategy-should-be-different.html\">factors of your SEO strategy<\/a>. If you create an excellent blog post or e-book, you will naturally want to make sure that you drive as much possible traffic to it. A part of that tactic should always utilize <a href=\"https:\/\/www.onlinemarketinggurus.com.au\/blog\/internal-links\" target=\"_blank\" rel=\"noopener nofollow\">internal linking<\/a> and knowing how other pages of your website can contribute value towards your new page.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_58 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\" role=\"button\"><label for=\"item-65658a65f2dc1\" ><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input aria-label=\"Toggle\" aria-label=\"item-65658a65f2dc1\"  type=\"checkbox\" id=\"item-65658a65f2dc1\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.digital-web-services.com\/3-ways-to-shore-up-your-websites-internal-linking-strategy.html\/#Why_is_internal_linking_important\" title=\"Why is internal linking important?\">Why is internal linking important?<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.digital-web-services.com\/3-ways-to-shore-up-your-websites-internal-linking-strategy.html\/#1_Sketch_out_your_websites_map\" title=\"1. Sketch out your website\u2019s map\">1. Sketch out your website\u2019s map<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.digital-web-services.com\/3-ways-to-shore-up-your-websites-internal-linking-strategy.html\/#2_Examine_the_topics_you_frequently_write_about\" title=\"2. Examine the topics you frequently write about\">2. Examine the topics you frequently write about<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.digital-web-services.com\/3-ways-to-shore-up-your-websites-internal-linking-strategy.html\/#3_Consider_every_other_page_that_could_link_to_your_ranking_page\" title=\"3. Consider every other page that could link to your ranking page\">3. Consider every other page that could link to your ranking page<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Why_is_internal_linking_important\"><\/span><strong>Why is internal linking important?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">Keep in mind that a search engine\u2019s ultimate goal is to make the very best few pages known about a topic on the web. It is easy to miss the fact that internal linking plays a critical part in this.<\/p>\n<p style=\"text-align: justify;\">Inbound links are similar to other sites voting for your content and sending a message to search engines about what your content is all about. Internal links are comparable to voting for yourself and also allows the search engine to know about your vote.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Sketch_out_your_websites_map\"><\/span><strong>1. Sketch out your website\u2019s map<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">Make a list of every page in your main navigation and that things are on each of those top pages. It will help you comprehend the links that you already have on your site and how you linked them together in the past months. In some cases, laying out your whole website in a visual manner is the only way to understand what you have been overlooking and what is working. You might just uncover critical reasons why some of your top pages are ranking well because you did an awesome job creating your own links to them from your other content.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Examine_the_topics_you_frequently_write_about\"><\/span><strong>2. Examine the topics you frequently write about<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">If you write regularly about something, you should have another dedicated page on your website about such topics. For example, you must have a landing page with an offer. Each should be linked to an authoritative page, and it should be optimized. If your landing page has a prominent call to action, your effective utilization of <a href=\"https:\/\/www.digital-web-services.com\/3-ways-to-shore-up-your-websites-internal-linking-strategy.html\">internal linking Strategy<\/a> will help drive additional leads via the offer.<\/p>\n<p style=\"text-align: justify;\">Also, it would help if you considered where the page would be lying in your navigation. Contingent to your business, you might even find that having a link to a precise blog post or page from your website&#8217;s main page might be suitable. For example, if you constantly have to <a href=\"https:\/\/www.forbes.com\/sites\/forbesagencycouncil\/2020\/06\/25\/using-backlinks-to-stay-relevant-as-you-adapt-to-global-change\/?sh=6ee9f9e07421\" target=\"_blank\" rel=\"noopener nofollow\">explain your business<\/a> to people who discover your website, you might want to make a good blog post that discusses a major promotion of your business across your site.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Consider_every_other_page_that_could_link_to_your_ranking_page\"><\/span><strong>3. Consider every other page that could link to your ranking page<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">If a page is related to the topic you frequently write about, make sure each of your new blog posts about the topic references that page and links to it. An example is how Hubspot consistently ranks for the term how to utilize Facebook for business.<\/p>\n<p style=\"text-align: justify;\">Hubspot regularly writes about how to utilize Facebook for business. Although those blog posts are several years old, it has awesome authority on its own because people have consistently linked to them. Each of the links points to Hubspot\u2019s landing page to further build value.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Great content and having inbound links are critical factors of your SEO strategy. If you create an excellent blog post or e-book, you will naturally want to make sure that you drive as much possible traffic to it. A part of that tactic should always utilize internal linking and knowing how other pages of your [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7345,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","footnotes":""},"categories":[5],"tags":[],"offerexpiration":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Know 3 Ways to Shore up Your Website\u2019s Internal Linking Strategy - DWS<\/title>\n<meta name=\"description\" content=\"Get the 3 bets ways to shore up your websites&#039;s internal linking strategy and optimize your site for top ranking on search engine.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.digital-web-services.com\/3-ways-to-shore-up-your-websites-internal-linking-strategy.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Know 3 Ways to Shore up Your Website\u2019s Internal Linking Strategy - 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